4Music replaced with MTV

[Robbie c]

Recent tweets suggest so!

@TomThorogood: Congrats to my old muckers at @MTVUK and @SplinterEric for landing V Festival for the channels. Great news!

[Anthonym93]

"We're ecstatic to announce that we'll be this year's official broadcast partner of V Festival 2014 sponsored by Virgin Media! "

From facebook!

[Rose-Colored Boy]

http://www.mtv.co.uk/v-festival/news/mtv-uk-to-bring-the-vibe-at-v-festival-2014

[Rose-Colored Boy]

I wonder if it was V or Channel 4 who got pissed off with the old arrangement.

[dentalplan]

Match made in heaven.

[daniel.k]

So we will have a MTV stage instead of 4Music. Maybe the deal was nearly done last year when V released a Stage 2 instead of 4Music

[Gingo]

But remember its MTV so they will just make a reality show about V or sonething completely unrelated and not show any music

[daniel.k]

But remember its MTV so they will just make a reality show about V or sonething completely unrelated and not show any music

[Anthonym93]

Its the next Geordie Shore series with them working at V Fest Strange that they done say they will be showing the live performances as they happen, just over two weekends at the end of the summer. Does that mean no footage on the same day it happens then :S

[Matt42]

more to suggest V is becoming a pop festival...

Edited February 13, 2014 by Matt42

[Rose-Colored Boy]

I guess so.

What impact will it have on the music? More pop stuff?

[daniel.k]

more to suggest V is becoming a pop festival...

[daniel.k]

What impact will it have on the music? More pop stuff?

[Kris_lcfc]

Probably, but V looked like it was going that way before the MTV deal was announced. Im just wondering what impact on finance and money behind the festival it could have. Will MTV be paying more to V than C4, and if they are what affect could it have on the size of acts being booked.

[daniel.k]

None whatsoever because the organisers will just pocket the profits like always. I wouldn't expect more bigger names across the weekend, just the usual

[Pothuthic]

MTV are brilliant with their coverage of Wireless, they show it all year round on MTV Live (think it is actually on now)

[Bobinup]

MTV are brilliant with their coverage of Wireless, they show it all year round on MTV Live (think it is actually on now)

[daniel.k]

They've still never shown anything from the Legends of Summer residency last year though, unless I've missed it, grrr. Kind of surprising because Jay-Z let BBC TV have the whole of his set (which predictably turned into a Watch the Throne highlights reel with that tour having only finished the previous night) at the Hackney Weekend.

[Pothuthic]

They've still never shown anything from the Legends of Summer residency last year though, unless I've missed it, grrr. Kind of surprising because Jay-Z let BBC TV have the whole of his set (which predictably turned into a Watch the Throne highlights reel with that tour having only finished the previous night) at the Hackney Weekend.

[Andy0808 v3.0]

R.I.P V Festival.

You're with the Chavvy w*nkers and idiotic posers now.

[daniel.k]

R.I.P V Festival.

You're with the Chavvy w*nkers and idiotic posers now.

[Bobinup]

But Big Weekend is mainly for tv and radio purposes, he wouldn't be booked if he didn't agree?

[Kris_lcfc]

Fair point. I still think there will be fairly big names throughout the announcements, but I think Steve Angello was a pretty big name for the second announcement but others would disagree

[Com Truise]

MTV doesn't really have any bearing on the quality (or not) of acts they'll book though. Like Zac kind of said, MTV Live show all sorts, I know for one that Biffy @ Ibiza Rocks has been on a shit load. Today there's Paramore, BFMV, Fall Out Boy, Green Day, MCR. Not exactly a great selection of bands, but hardly what you'd call 'typical V' or something

[luckysalt]

Right im gunna give my two cents on this.

ONE

4 music is CRAP.

Its coverage of V festival has and ALWAYS has been CRAP.

ALL other festivals get better coverage than V for one of the biggest festivals in the UK.

TWO

All those saying this is the end, more signs V is becoming a pop music festival

I got news for ya

ITS ALWAYS BEEN ONE.

It just so happens theres way less Blur, Pulp and whatever at the top of the charts and much more Calvin Harris and what not, V has always put on whats popular in the charts.

ALWAYS.

THREE

Know your history, this isn;t the first time V has been on MTV, when V started it was on MTV, It stayed on MTV until the early 2000's.

MTV was the sponsor of stage 2 back then, and they showed V on tv back then.

Some would argue that V was better back then also.

They're just a sponsor and they just will show the festival and they should do a hell of a better job than Channel 4 did.

End of rant.

Carry on.