What are the odds like for this competition? The Co-op website says there are 2,500 stores, so if there were (for example) 30 eligible transactions per store then that would be 75,000 total entries. Judging by my local store, there didn't seem much interest here. The shelf was full, there wasn't any mention of the contest in-store, and the first pack I bought had a shelf life of just over a month. The lack of publicity and short competition span may mean fewer people entered and increase our chances as a result.